Call Wrap-Up.
Complete Business Group’s call wrap-up feature provides insightful data in to the outcome of each call. This equips you with real-time information on the progress of your marketing campaigns, allowing you to make changes to the campaign while it’s still active.
In the current competitive climate, it’s too costly to wait for the end of a campaign to implement changes or analyse results. By tracking the progress of your campaign as it’s happening, you can implement critical changes that will lead to more successful results. Once a customer hangs up, the operator is prompted to use their telephone keypad to enter post-call information. The call feedback questions are customised to suit your business requirements.
Examples include asking the operator to.
- Press 1 for a sale
- Press 2 for a booking
- Press 3 for an enquiry
- Press 4 for a complaint
- Press 5 for other
In the case of sales calls, operators will also be prompted to enter a dollar value for the sales outcome.
All call wrap-up data integrates seamlessly with third party applications including Google Analytics, Automated Marketing and Bid Management platforms via Complete Business Group’s flexible API
